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SALLY HANSEN FOR DKNY

Spring 2016

 

 

 

Sally Hansen is excited to be the exclusive nail partner for DKNY and to create the nail looks for the Fall 2016 fashion show during New York Fashion Week. “We wanted a playful look that mixes it up with a graphic design and tones from the 90's,” explained Dao-Yi Chow and Maxwell Osborne, DKNY Creative Directors.

THE INSPIRATION:

“When I think of DKNY, I think of the cool inspiration of the 90's, the color palette of black, gray, white, neutrals, and strong graphic shapes. I knew the nails needed to feel equally sharp. The girls each have their own personality, a variety of hairstyles and thus, a variety of nail styles as well. Using two colors, Sally Hansen Complete Salon Manicure in Dark Hue-mor, a deep navy and Sally Hansen Complete Salon Manicure in Commander in Chic, a muddy gray-purple, we created four different nail looks which will be randomly applied to the girls backstage. Every girl will have a unique combination of flare.” – Madeline Poole, Sally Hansen Global Color Ambassador.

Commander in Chic and Dark Hue-mor are part of Sally Hansen’s award-winning Complete Salon Manicure collection that infuses trend-setting shades with an expert-quality formula to deliver salon-caliber results. Sally Hansen Complete Salon Manicure delivers seven salon manicure steps in one bottle. Chip-resistant strength joins gel-quality shine. Runway-ready color meets nourishing benefits. Plus, with a built-in base and top coat, it’s all you need to achieve a professional manicure at home.

Products used: Sally Hansen Complete Salon Manicure in 'Commander in Chic' and 'Dark Hue-mor'


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